
BUILDING CHAMPIONSHIP CULTURES FOR ORGANIZATIONS
DEVELOP BETTER LEADERS.
BUILD STRONGER TEAMS.
CREATE CULTURES THAT LAST.
A nine-session leadership development experience that moves individuals and teams from personal ownership to a culture they build, protect, and sustain together.
Built around the Trinitas Principis leadership framework.
STRONG CULTURES DON'T HAPPEN BY ACCIDENT.
CULTURE IS BUILT THROUGH THE CHOICES PEOPLE MAKE EVERY DAY.
Organizations don't create strong cultures simply by defining their values. Culture is shaped by what people consistently choose, protect, practice, and tolerate.
When leaders become more intentional about their own choices, standards, behaviors, and habits, they begin to influence something much larger than themselves.
BETTER LEADERS BUILD BETTER CULTURES.
THE PROGRAM
NINE PRINCIPLES. ONE LEADERSHIP JOURNEY.
Building Championship Cultures is a nine-session leadership development experience designed to move participants from personal responsibility to shared culture.
Each session focuses on one principle, building intentionally on the one before it.
OWNERSHIP → INTEGRITY → CHARACTER → BELIEFS → STANDARDS → BEHAVIOR → HABITS → PREPARATION → CULTURE
MORE THAN A BOOK STUDY
THREE RESOURCES. ONE DEVELOPMENT SYSTEM.
LEARN

Stories, lessons, and leadership principles provide the foundation for each session.
TEACHING + PRINCIPLES
LEARN → REFLECT & APPLY → DISCUSS & ALIGN
FROM PRINCIPLES TO PRACTICE—TOGETHER.
REFLECT & APPLY

Participants examine their own leadership and put each principle into practice.
PERSONAL APPLICATION
DISCUSS & ALIGN

Leaders guide structured conversations that connect individual growth to team culture.
TEAM CONVERSATION
HOW IT WORKS
A SIMPLE PATH FROM LEARNING TO APPLICATION.
The program is designed around one leadership principle at a time. Participants learn, reflect, discuss, and apply—then carry that principle into the week ahead.
1 — READ
2 — REFLECT
3 — DISCUSS
4 — APPLY
Read the assigned chapter in Building Championship Cultures and explore the principle through stories, lessons, and practical leadership application.
Complete the corresponding pages in From Principles to Practice and examine how the principle applies to your own leadership.
Come together for a facilitated conversation that connects individual reflection to the team's standards, behaviors, and culture.
Put the principle into practice between sessions through intentional choices, behaviors, and leadership actions.
LEARN THE PRINCIPLE
MAKE IT PERSONAL
LEARN TOGETHER
LIVE THE PRINCIPLE
THE 9-SESSION IMPLEMENTATION ROADMAP

The Implementation Roadmap keeps the entire program organized—from launch through the final session—so leaders know what participants read, complete, discuss, and practice each week.
READ → REFLECT → DISCUSS → APPLY → REPEAT
Nine sessions. Nine principles. One intentional leadership journey.

WHO IT'S FOR
LEADERSHIP DEVELOPMENT FOR PEOPLE WHO LEAD PEOPLE.
Building Championship Cultures is designed for teams and organizations committed to developing better leaders, strengthening relationships, and intentionally shaping their culture.
Coaches • Athletic Departments • Teams

ATHLETICS
LEADERSHIP TEAMS
Organizations • Nonprofits • Community Leaders

MILITARY & PUBLIC SERVICE
Military • Veterans • First Responders • Public-Service Teams

Administrators • Faculty • Staff • Student Leaders

EDUCATION
CHURCHES & MINISTRIES
Church Staff • Ministry Teams • Youth & Emerging Leaders

BUSINESS & CORPORATE

Executives • Managers • Emerging Leaders
PROGRAM OPTIONS
CHOOSE THE LEVEL OF SUPPORT THAT FITS YOUR ORGANIZATION.
Whether you're developing a small leadership team or building culture across an entire organization, the program can scale to fit your people and your goals.
A turnkey, internally facilitated leadership development experience for small teams.

Combine the complete program with direct leadership development from Brian.
ORGANIZATIONAL CULTURE
50 PARTICIPANTS

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50 Books
-
50 Field Guides
-
4 Facilitator Guides
-
9-Session Implementation Roadmap
-
60-Minute Virtual Leadership Workshop
-
30-Minute Post-Program Leadership Follow-Up
INCLUDES:
DEVELOPMENT WITH BRIAN
$1,399 + SHIPPING
A turnkey, internally facilitated leadership development experience for small teams.


A customized leadership and culture-development experience built around your organization.
CHAMPIONSHIP CULTURE PARTNERSHIP
100+ PARTICIPANTS

INCLUDES:
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Books & Field Guides for Participants
-
Multiple Facilitator Guides
-
9-Session Implementation Roadmap
-
Customized 9-Session Rollout
-
Leadership Kickoff / Workshops
-
Virtual or In-Person Options
-
Post-Program Follow-Up
ORGANIZATIONAL PARTNERSHIP
CUSTOM PROPOSAL
Let's talk about your team, your goals, and the level of support you need.
Not sure which option fits your organization?
THE GOAL ISN'T TO FINISH NINE SESSIONS.
WHAT ORGANIZATIONS CAN EXPECT
IT'S TO DEVELOP BETTER LEADERS.
Building Championship Cultures is designed to create more than conversation. Each principle challenges participants to examine how they lead, how their choices affect others, and how their daily actions shape the culture around them.

GREATER OWNERSHIP
01
Leaders learn to look first at their own choices, responses, and example.
TAKE RESPONSIBILITY

STRONGER ALIGNMENT
02
Teams develop a clearer understanding of the beliefs and standards they want to protect together.
PROTECT WHAT MATTERS

MORE INTENTIONAL LEADERSHIP
03
Participants become more aware of how their behaviors, habits, and preparation influence the people around them.
LEAD ON PURPOSE

A CULTURE THAT LASTS
04
Leadership begins to move beyond individuals as people learn to carry, protect, and reinforce the culture together.
BUILD PEOPLE WHO BUILD PEOPLE
THE TRUE MEASURE OF LEADERSHIP IS WHAT CONTINUES AFTER THE LEADER STEPS AWAY.
BECOME BETTER. BUILD BETTER. LEAVE BETTER.

BRING IT TO YOUR ORGANIZATION
READY TO BUILD BETTER LEADERS
AND A STRONGER CULTURE?
Every organization is different. Let’s talk about your people, your goals, and how Building Championship Cultures can become part of your leadership development process.
Programs available for teams and organizations of 10 to 100+ participants.

